Answered

Widget Corp. has launched a new range of smart bulbs with enhanced features. Before developing the product, Widget Corp. conducted a thorough research about customer requirements. The company also studied the quality of its competitors' smart bulbs. Based on these insights, we can conclude that Widget Corp. designed smart bulbs that it feels can be clearly distinguished from other brands. Widget Corp. most likely has a ________.a. sales orientation b. production orientation c. promotional orientation d. market orientation

Answer :

Answer:

d. market orientation

Explanation:

Market orientation -

It refers to the strategy , by which wants and needs of the consumers are considered before designing or manufacturing the goods and services , is referred to as market orientation .

The method is employed to attract more consumers and increase the sale of the goods and services , which increases the profit of the company  .

Hence , from the given scenario of the question ,

The correct option is d. market orientation .

Other Questions