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Chick Fil a determine two social media platforms that you think this business should be utilizing. Then discuss why do you think they should be using these two platforms and how the selected platforms aligns with the current target market for that brand?

Using the same brand and social media sites you discussed in the above bullet, pick 1 (ONE) of of these strategies: inform, educate, engage, or entertain your target market and discuss how you will use it with your business across the platforms you identified. Why have you chosen this particular marketing strategy for your sites? Why do you think it will be effective in turning your social media followers into customers?

Answer :

Answer:

Yes, social media is the wave of our generation, if you want to stand apart from the crowd and maximize your revenue then social media is a great platform.

Explanation:

For example, Chicken-Fillets begin with the strategy of Chicken-Fillets. Chicken-Fillets is the one with good quality of content available at the right time.

to stand apart in the tough competition, advertising is the biggest tool to attract a major share of the market, and social media is that biggest platform.

Two major platforms, Chick Fillets's using are:

1. Face-book

2.Twi-tter

as Face-book is the biggest social media platform with 2 million active accounts, KFC itself holds several account and keep updating people about the brand, options available, offers, product detail, quality, and discounts.

they also started creating small animations about there brand making everyone focus them, also with the cookie data they can customize the ads preference and visiting peoples site through ads is another way to attract more people,

after Face-book, twi-tter handle is another platform, with unique content and captions attracting the focus of customers towards its brand approaching a maximum number of people in one go.

I will choose Face-book as my marketing strategy, and yes it will turn into customers too as Face-book is approachable by all and maximum persons are available at a single platform which turns out to be the biggest market to be capture at once.

one post educates persons about the detail of business as well as about the products and not only this, we learn about the feedback immediately and also granting offers, discounts and customized products at customer choice is easier too.

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